Getting very close to a launch here. We're reviewing our community pages, featuring blogs, before & afters, forums and fine tuning our product catalog. Uploading manufacturer profiles and products and we're off........ Huge interest, great twitter following.
on June 22
Modenus is the first social networking platform for the interior
design industry, that combines the benefits of social networking with
traditional business tools including manufacturers catalog with preference based
browsing and an easy to use, fully integrated, project management system.
Professional designers and homeowners alike can use Modenus to network,
blog, create personalized profiles, browse a vast manufacturers catalog,
purchase products and manage projects, all without ever leaving the site.
For manufacturers and vendors within the interior
design industry, Modenus is an affordable platform to reach a concentrated and highly motivated global demographic, thus maximizing potential ROI.
Veronika Miller - CEO. Operations management,
Product development, Sales and Marketing.
Graduate of MunichBusinessSchool,
for Marketing and Communications
AS degrees in Interior Design and Kitchen/Bath Design Seminole State College
and Partner, Munich
Managing partner Wash Express, sales and marketing
Managing director of The Metrix Group, Interior Design and Import
of German Furnishings
CEO, Osentra LLC
Dr. Ian Gibson - CTO.Product development and engineering.
Education and Professional Accreditation:
BSc Electronic Engineering, Southampton University,
MA and PhD in Mass Communications, University
of North Carolina and The University of Alabama.Chartered European Engineer (EurIng).US Patent No. 6,850,944 Co-inventor.
Senior Associate Engineer, IBM UK Laboratories Ltd
Visiting Assistant Professor, University of CentralFlorida
Informatics Development ManagerJacquée
Enterprises, Winter Garden,
Course Director, FullSailUniversity,
Orlando, FL, USA
Ernest Mathia - CFO. Chief financial officer
and administrative coordination
Education and Professional Accreditation:
CFO McDonald’s Europe
President McDonald’s Italy
President Hoover Group
is a simple solution for an Industry that has suffered from the collapse of
housing and construction markets. Following a true web 2.0 model, many of the valuable
services on Modenus are free in order to create a level of motivation and loyalty in users that in return becomes very
attractive for paying subscribers.
concept for Modenus was developed in 2007/2008 by Veronika Miller and Dr Ian
Gibson PhD. The goal of this collaboration was to find solutions to challenges
the interior design industry faces, particularly in a slow economy, with a need
·Structured project and business
management in a creative industry
·Streamlined overhead management to
improve profits despite lower revenues
·Peer-to-peer communication to exchange
information and form common interest groups, such as buying groups to maximize
·Structured presentation of industry
resources on one single site and the ability to save and manage selected
The solution is two fold as it targets two different groups within the
Design trade and consumers are offered a platform to
network with peers or potential clients, to browse thousands of resources and
to manage these resources.
Manufacturers and Vendors are given a very affordable option to list
unlimited items, target a very well defined, motivated demographic and invite
consumers and trade to engage in an open dialog in community forums and through news feeds.
Due to its visionary approach in
combining established internet marketing tools and providing an efficient, goal
oriented framework for them, Modenus positions itself as the solution to
growing concerns of failing approaches in social network marketing and
Key Elements in
making Modenus a competitive Brand:
·Low cost and manageable budgeting
charges for basic and premium listings, as opposed to being charged
pay-per-click (PPC) or pay-per-1000-impressions (CPM), allow manufacturers to
gauge advertising budgets more reliably and to figure ROI more easily. An
overall very attractive pricing structure allows large and small manufacturers
access to highly visible listings
·First to Market
Modenus is the
first website for the interior design industry to combine a fully developed
social networking platform with a manufacturers catalog and project management
system that also helps to facilitate e‑Commerce transactions wherever possible.
·High site retention and conversion rates
The bespoke user
style profile allows Modenus to suggest the most relevant products and find the
closest matches among users in order to offer a most rewarding user experience
on the site. Each and every item on the site and each registered user on the
site are identified and defined through a very specific tag cloud, pertaining
only to that item or user. With search results being listed in order of such
personalized relevance, frustration in search results in minimized and
retention of user on the site is maximized.
As users can
expect to truly find what they are looking for every time they use the site,
conversion rates will increase with increased confidence in the Modenus Brand.
·The Modenus Brand
intensive communications and constant repetition will establish the Modenus
brand in the interior design industry.
Daily use of the
Modenus toolbar and project manager to bookmark, save and manage items,
integration of Modenus in accredited interior design schools and broad
marketing of the Modenus product catalog will create name recognition and habit
in using Modenus.