Saving the world from the tyranny of traditional business cards Startup/business
Moblify is developing a new way for people to connect when they meet in the real world. Our vision is to help all humans form lasting relationships with the new people they meet by using mobile technology.
Business cards are dumb. Small talk is boring. Finding the right person to talk to in a room filled with people is hard. Today, when so much of our personal information is stored online, there simply must be a better way to help people connect in a business setting.
Moblify is the better way. Moblify helps you build your personal and professional networks by: making it simple to share your detailed contact information from any device, thus helping you connect with the people you meet and measuring the impact of your professional networking efforts.
HOW IT WORKS You meet Bob at a conference. Instead of handing him a business card you pull out your phone and in a matter of seconds, Bob receives a link to your Moblify mCard (short for Moblify Card).
Bob now easily and quickly sees some basic information about you, helping to start the conversation. Also, he can connect with the social networking profiles that you’ve chosen to share, or even download your vCard.
Assuming the email address that Bob gave you is one he also uses in his social networking profiles, you will receive a message back in a matter of seconds telling you some more information about Bob, You can connect to any of his social networks, or even see his Twitter stream.
In short Moblify makes it easier to connect with the people you meet.
MEASURING YOUR IMPACT Moblify not only helps you connect with new people, it tracks your efforts along the way. Think of it as Google Analytics that measures your personal networking efforts.
We measure every way people interact with your profile, combine them and give you a Moblify score. This not only enables you to measure your networking efforts but also compare them with your peers.
In addition, we provide a mapped view of where you met the people in your contact list.
The founders of Moblify worked together previously as the leaders of Real Good Technologies. This company grew to be a leading provider of text messaging solutions for political campaigns.
Chris Franks- Founder and CEO David Cerrone Founder and CTO Tony Gius- Founder and CMO
Advisors to Moblify include: Jim Franklin, CEO of Send Grid Ed Roberto- Islander Holdings Jon Nordmark, CEO of Using Miles Tom Chikoore, Foumder of Filtr Box Rob Balgley, CEO of Mersive Dan Pacheco, Founder and CEO of Book Brewer
SUMMARY It is the vision of Moblify to build a company that helps people connect. We believe that there is a tremendous opportunity to change the way people meet and build relationships.
BUSINESS MODEL Our business model is based on the “freemium” concept. Users can sign up for a free account and receive a basic set of features. The main feature we believe we will be able to monazite is the ability to sync your contacts with your CRM of choice, which will cost cost $7.99/month. We believe this will appeal to the group of professionals that not only want to grow their network but convert the people they meet into sales leads in their CRM. As we grow these two pools of subscribers, we believe we will have a good opportunity to package our services for larger enterprise level customers.
MARKETING STRATEGY We believe we’ll be able to get traction with this market through some traditional and non traditional ways. We believe we will acquire customers through SEO and paid search. However, based on early user data we believe the majority of our user growth will come through the viral, peer to peer growth that is inherent in our product.
A BIG MARKET The market we’re attacking is extensive. There are over140 Million American “professional networkers” who own smart phones.