All contestants:
LendingKarma
Location: P.O. Box 640211, San Francisco, California 94164-0211, United States United States
Founded in: 2009
Stage: Revenue generating
Number of employees: 1-5
Profitable year: 2009
Short URL: vator.co/lendingkarma
Admins (1)

LendingKarma

What Goes Around Comes Around
Startup/business
California, United States United States United States
http://www.lendingkarma.com
About
Video/documents
Company description
LendingKarma is an online service that helps people lend money to the people they already know, also known as person-to-person lending. Lenders love us because we help formalize loan agreements, calculate payments, track and record payments, and send out friendly reminders to borrowers. Borrowers love us because we make it easier for them to approach potential lenders in their social circle, by helping them present a good proposal.
Business model
We charge for our custom loan agreement creation and payment tracking service. 
Competitive advantage
We are the most comprehensive service for formalizing and tracking loans for the do-it-yourself person-to-person loan customer. Other services either offer less at a similar price point or are full service at a higher price point.