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ifood.tv is a place to make friends, chat about food, learn about cooking traditions and satisfy your culinary curiosity. Originally founded by a couple of foodies, we’ve now grown into a site with over 5 million unique visitors a month coming from 227 different countries! On ifood.tv, you can browse our vast collection of recipes videos, get helpful tips from blogs and how-to guides, find other users with similar culinary tastes, and seek answers to your burning questions.
Alok Ranjan, Founder & CEO, is a seasoned executive with years of experience with companies such as Microsoft, InterActiveCorp (IAC) and Tata Consultancy Services. While at InterActiveCorp, Alok played a significant role in managing the launch of HSN.com, the e-commerce website for Home Shopping Network. Alok holds an MBA from Columbia Business School and MS in Management Information System from University of South Florida.
Vikrant Mathur, Co-Founder, is an entrepreneurial self-starter with 10+ years of experience in developing and launching complex technical products both with startups and Fortune 500 companies. Before ifood.tv, he managed Product Development at Telephia (acquired by AC Nielsen) and Experthub (acquired by Internet Brands). Vikrant holds an MBA from INSEAD, and Masters in Engineering from NC State.
- Sponsorships and advertising campaigns for CPG companies
- Lead Generation for food businesses
ifood.tv is the most comprehensive food and cooking site. While most other sites focus on text recipes, ifood.tv makes cooking easy for food enthusiasts by providing the best blend of video, text and community support. With over 30,000 recipe videos, ifood.tv is already the biggest cooking and recipe video website.