HYPick

HYPick is a discussion based service which promotes content based on participation.

HYPick’s vision is to become the definitive discussion based service, allowing members to have their say on the web’s hottest topics while consolidating replies under one rooftop, from wherever they occur and on multiple platforms such as web and mobile.

No binary up/down voting system. The most active topics are promoted to the homepage based on our participation algorithm.

Oren Todoros
Co-Founder & CEO
A new media marketing strategist, With over 7 years of experience behind him, Oren has lead the online marketing initiatives of organizations within the B2C industry as well as the mobile industry, at companies such as emoze.com and most recently as the new media manager at modumobile.com

Hilton Sher
Co-Founder & CTO
Hilton is a senior web developer and runs 4hilton.com a web development firm. Hilton has lead the design and development for projects such as: Poptok.com, Qoof.com, IDT.net as well as many others.

Contextual Advertising:
Since HYPick’s content is mostly textual we can present highly targeted ads within topic threads based on its content.

Mobile Advertising:
Mobile integration will allow for mobile ads to be show based on the content.
Mobile web views grow 18% month-over-month Source: Fiercemobilecontent.com

Revenue Sharing Model:
Content publishers should receive a percentage of the earnings generated from their post, encouraging them to post quality content and very often.

THE PROBLEM & OPPORTUNITY

Dispersed Content
Online Conversations are fragmented; Content gets distributed over multiple social sites and micro-blog services.  HYPick will consolidate the conversation under one rooftop, giving the complete story.

Exposure of Top Content
The current leading discussion based services require its members to amass a large network of “friends” or “followers” in order to increase exposure of their submissions.  Our algorithm focuses on the quality of a topic not the quantity of its voters.