Hanginout
Location: 2712 Jefferson Street, Carlsbad, California, United States, 92008, United States
Founded in: 2011
Stage: Beta (public testing)
Number of employees: 1-5
Short URL: vator.co/hanginout
Followers (1)

Hanginout

Interactive Mobile Video
Startup/business
California, United States United States
http://hanginout.com

Hanginout is an interactive video response platform that platform let’s publishers create a unique interactive experience for their users while capturing insightful interest data from the questions users ask.

About
Activities
Company description

Hanginout is an interactive mobile video q&a solution that brings authenticity, relevancy & entertainment to social networking

 



Team
Business model

Business Model:
Consumers: Free mobile platform ( ad revenue )
Brands: Engage their users in a more compelling way ( premium ad revenue & subscriptions / productions )
Social & Subscription Networks: Platform licensing ( revenue share )

Competitive advantage

Competition

Since we sit at the cross-section of Internet video and Q&A, we see both markets participants as potential competition.  While our competition may come from existing online video players (YouTube, VYou and UStream) and Q&A sites (like StackExchange, Cloudy, InboxQ, Answers.com, Ask.com, Hipster.com), we believe the most viable players we see for the next-generation Q&A arena are: Google (because of its recent acquisition of Vark), Facebook and Quora.

 

What’s unique about Hanginout is unlike the online video sites - we allow publishers to interact through video not just broadcast.  As for the Q&A sites in the market, they all are textual based and structured around a question not around a profile instance, which is difficult for publishers to extract interest data specific to them.  That being said, we believe we are uniquely positioned to present the market an offering they have not yet seen.