Desi Spark
Location: Toronto, Canada, M4A2X2, Canada
Founded in: 2011
Stage: Beta (public testing)
Number of employees: 1-5
Short URL: vator.co/desi-spark
Followers (61)

Desi Spark

Free Matrimony and Indian Online Dating
Startup/business
Canada Canada
http://www.desispark.com

Desi Spark is a professional and 100% free matrimony and Indian online dating site that provides all the benefits of the subscription sites at no cost.

About
Activities
Company description

Until now, the matrimony & Indian dating market has been exclusively dominated by subscription sites, who have revenue streams over $30 million. This monopoly gives people little choice but to sign-up for expensive membership plans just in order to contact a potential match. Now, however, South Asians can find matches and love for free using Desi Spark -- a matrimony and Indian dating site, which provides all the benefits of the subscription sites at no cost.

The idea for Desi Spark came to me out of necessity. On a trip home to see family and friends I kept hearing a familiar story about having to pay in order to meet South Asians with similar morals and values.

I noticed that subscription sites offered little more than the ability to search and contact those who fit certain criteria; and any inexpensive sites were low quality and unprofessional. I used my years of industry web-design and programming experience from Microsoft to create a professional matrimony and Indian dating site that provides all the benefits of the subscription sites like finding and contacting potential matches, and I offer it all for free. 

You can learn more about my vision by reading the Desi Spark blog, or following @DesiSpark


Team
Business model

Desi Spark will not generate any revenue until the site hits critical mass. Only then will I introduce an ad-based/freemium revenue model.

Competitive advantage

Desi Spark is 100% free and is the only professional and user friendly site of its kind. The site caters to the Indian and NRI markets by offering both matrimony and dating services.