Company description
Until now, the matrimony & Indian dating market has been exclusively dominated by subscription sites, who have revenue streams over $30 million. This monopoly gives people little choice but to sign-up for expensive membership plans just in order to contact a potential match. Now, however, South Asians can find matches and love for free using Desi Spark -- a matrimony and Indian dating site, which provides all the benefits of the subscription sites at no cost.
The idea for Desi Spark came to me out of necessity. On a trip home to see family and friends I kept hearing a familiar story about having to pay in order to meet South Asians with similar morals and values.
I noticed that subscription sites offered little more than the ability to search and contact those who fit certain criteria; and any inexpensive sites were low quality and unprofessional. I used my years of industry web-design and programming experience from Microsoft to create a professional matrimony and Indian dating site that provides all the benefits of the subscription sites like finding and contacting potential matches, and I offer it all for free.
You can learn more about my vision by reading the Desi Spark blog, or following @DesiSpark
Team
My background includes a bachelors in Computer Science from the University of Waterloo, working for Electronic Arts, and years of industry web-design and programming experience from Microsoft.
Business model
Desi Spark will not generate any revenue until the site hits critical mass. Only then will I introduce an ad-based/freemium revenue model.
Competitive advantage
Desi Spark is 100% free and is the only professional and user friendly site of its kind. The site caters to the Indian and NRI markets by offering both matrimony and dating services.