Company description
Canned Banners allows small advertisers to create inexpensive, high-quality display ads in minutes. Advertisers only need to add their own photos and text and Canned Banners does the rest, making our ad builder ideal for small businesses and local advertisers. In addition, our ad builder helps online publishers and ad networks to attract new advertisers and sell more ad space into the "long tail."
Team
Myles Younger
Co-Founder, Marketing and Business Development
Background: B2B Marketing
After several years running B2B advertising campaigns in the financial services and software industries, Myles was frustrated with the agency creative process. It took an astonishing amount of money and time to develop even simple ad campaigns. In 2007, Myles was struck with the an idea for making the creative process more efficient for banner advertising. Shortly thereafter, he and Jeremy began working on Canned Banners in their spare time. Until mid-2010, Myles continued honing his B2B marketing skills, eventually ending up in an international marketing role at Thomson Reuters. Before Canned Banners consumed all his time, Myles was a pretty good guitarist, singer, writer, and illustrator.
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Jeremy Knight
Co-Founder, Product Design and Flash Development
Background: Ad Agency
Jeremy is at his core, a designer and developer has always enjoyed both aspects equally. He started college as a Computer Science major, switching after a year to Graphic Design and to this day can't make up his mind which he'd rather do. Upon graduation, he decided to try designing and building something called an "internet web page". To his surprise he had a knack for it. After several years building his Flash portfolio in Boston, he moved to San Francisco to work for the award-winning ad agency Venables Bell & Partners creating online creative for brands like Orville Redenbacher, Pacific Gas & Electric and HBO. He is widely recognized as the most handsome member of Canned Banners.
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Chris Mears
Co-Founder, Web Development
Background: Front-end and Back-end Web Development
Chris has been developing web sites for over 10 years. Though he received his degree in Communication Systems Management, he quickly realized his true passion was in web technologies. He is widely regarded as the geekiest member of Canned Banners.
Business model
Canned Banners earns revenue in two main ways:
1. Selling banners directly to advertisers on www.cannedbanners.com
2. Selling banners to advertisers via partners, such as ad networks and publisher websites (any media company trying to sell banner ad space). You can view our growing list of partners here: http://www.cannedbanners.com/partners
Competitive advantage
Other sites that offer self-serve ad creation are overly complicated, low-quality, or both. Canned Banners offers advertisers well-designed templates along with a handful of easy options to customize an ad. The simplicity of our ad builder, along with thoughtful template design, allows anyone to create a professional-quality ad in minutes.
Competitors:
Too complex: 4delite, BannerSnack
Poor quality:AdDesigner.com, BannerCreator.ru, and dozens of others
Complex AND Poor quality: AdReady, Google Display Ad Builder