Cadio is a non-traditional, interactive ADVERTISING digital media device, system and a medium's agency or provider.
This a new way of advertising by maximizing the ceiling or wall speakers of a narrowcast coverage or a certain place such as boats, buses, department stores, hypermarkets, malls, restaurants, supermarkets, trains & stations, warehouse clubs, etc. It's called CADIO. It is just like an FM radio sound device, system or material format. It can be done live by using cables and antennas coming from its set-up audio-booth system placed in a certain area of the venue manned by a discjockey (also CADIOjock, our term); hooked up to its coverage's (let say McDonald’s Store) PA system. The narrowcast (http://en.wikipedia.org/wiki/Narrowcast) coverage's music and audio-type commercials & promotions of advertisers are heard over its ceiling-wall speakers. This particular innovation is called CADIOliveProgram. Another innovative service that we will provide is done in a pre-recorded process by using sophisticated audio software. This is called CADIOcannedProgram. It’s in mp3 file format and can also be converted to an audio CD on compact disc or DVD. This FM radio sound device or material can be played on CD and mp3 Players, on Flash Drives using PC or DVD Players with USB port, on PC (Media Player: Windows, Real Player, I-Tunes, and Winamp) or in other multi-media players. For more info on CADIO, kindly check these links http://cadio-programs.podomatic.com/, http://www.cadioadvertising.comli.com/ - another website, http://cadioadvertising.blogs pot.com/- contract signing with McDonald’s, http://www.youtube.com/watch?v=NA2d4R_zqY0, http://www.youtube.com/watch?v=Wo2hDBjQLVY, http://www.youtube.com/watch?v=st5Shslt3pk&p=0CBF3C06807416B6&playnext=1&index=3, http://www.youtube.com/watch?v=h7HJMjj8LaU –video regarding this tested CADIO innovation. Here’s the latest: http://www.youtube.com/watch?v=Un2QTG-cVFw&feature=channel_video_title. Otherwise, you may also google the words “cadio advertising.”