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Location: <p>Bottlenotes, Inc.</p> <p>Palo Alto: 555 Hamilton Avenue, Suite 125, Palo Alto, CA 94301</p> <p>New York: 708 Third Avenue, 6th Floor, New York, NY 10017</p>, Palo Alto, California 94301, United States United States
Founded in: 2005
Stage: Revenue generating
Number of employees: 6-15
Profitable year: 2008
Short URL: vator.co/bottlenotes
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Bottlenotes, Inc.

Bottlenotes
Startup/business
California, United States United States United States
http://www.bottlenotes.com
About
Video/documents
Company description
Bottlenotes is a personalized sommelier service delivering wine tailored to our members' personal tastes using proprietary matching technology.
Team

 

Alyssa Rapp, Founder & CEO: RO Imports, Director of Sales, National Finance Director, Schakowsky for Congress,Yale BA, Stanford MBA.


Kim Donaldson, Co-Founder & Director of Business Development: Donaldson Design Group, Principal, Yale BA, Boston University MFA


Ainsley Hines, Director of Sales and Marketing: Sotheby’s Wine Department, Moet-Hennessy USA, Consultant, Davidson BA, Columbia MBA


Director of Technology/Engineering: Key Next Hire


The Code Works, Inc.: TCWI has been Bottlenotes’ technology partner since inception. Preferred implementation partner of WCC/ELISE matching engine.

Business model
The Market Pain
  • U.S. Consumers are overwhelmed by the sheer volume of product choice (ex. 3000 SKU’s available at Safeways alone
  • Consumers are not certain about which wines they will/won’t enjoy
  • Consumers enjoy tasting wine with their friends but lack adequate time (or expertise) for ongoing self-education
Bottlenotes’ Solution
Bottlenotes has cultivated and feeds the passion of “a network of established collectors and budding oenophiles, with education, experimentation, and entertainment in mind.” (The Robb Report, December 2006). The lure is access to some of the best, most limited-production boutique and estate wines from around the world. The hook is an online software engine and preference algorithms for matching wine to personal palettes and sharing the experience with a community of informed enthusiasts.
© 2012 Vator, Inc.