Company description
Bottlenotes is a personalized sommelier service delivering wine tailored to our members' personal tastes using proprietary matching technology.
Team
Alyssa Rapp, Founder & CEO: RO Imports, Director of Sales, National Finance Director, Schakowsky for Congress,Yale BA, Stanford MBA.
Kim Donaldson, Co-Founder & Director of Business Development: Donaldson Design Group, Principal, Yale BA, Boston University MFA
Ainsley Hines, Director of Sales and Marketing: Sotheby’s Wine Department, Moet-Hennessy USA, Consultant, Davidson BA, Columbia MBA
Director of Technology/Engineering: Key Next Hire
The Code Works, Inc.: TCWI has been Bottlenotes’ technology partner since inception. Preferred implementation partner of WCC/ELISE matching engine.
Business model
The Market Pain- U.S. Consumers are overwhelmed by the sheer volume of product choice (ex. 3000 SKU’s available at Safeways alone
- Consumers are not certain about which wines they will/won’t enjoy
- Consumers enjoy tasting wine with their friends but lack adequate time (or expertise) for ongoing self-education
Bottlenotes’ SolutionBottlenotes has cultivated and feeds the passion of
“a network of established collectors and budding oenophiles, with education, experimentation, and entertainment in mind.” (
The Robb Report, December 2006). The lure is access to some of the best, most limited-production boutique and estate wines from around the world. The hook is an online software engine and preference algorithms for matching wine to personal palettes and sharing the experience with a community of informed enthusiasts.