AssertID recently announced the controlled-beta of their COPPA-compliance (parental consent) service. http://bit.ly/MOJRtS With this service, AssertID is removing the two biggest impediments to COPPA-compliance; cost & complexity. We are looking for a few marquess partners.
on August 17
AssertID was selected by the prestigious infoDev Top 50 competition as one of two companies to represent Chile at the 4th Global Forum on Innovation and Technology Entrepreneurship held in Helsinki, Finland. AssertID was selected from over 750 applicants from 65 countries.
on June 15
For interested start-ups: Start-Up Chile has just opened their application process for the second-round of projects to be funded. 100 companies will be chosen to receive $40K and 6-months in Chile. Read more here: http://www.startupchile.org/
on February 15
AssertID has been selected as one of 23 companies from around the world to participate in the inaugural Start-Up Chile program. The application process for 2011 opens on February 15th. read more: http://www.startupchile.org/
on February 13
AssertID has been selected, as one of only 25 companies from around the world, to participate in the inaugural Start-Up Chile initiative sponsored by the Chilean government. Start-Up Chile is designed to promote an innovation and entrepreneurial friendly environment in Chile.
on December 30
AssertID answers the question: How do you know who you're interacting with online? Our patent-pending identity verification solution leverages the trust you share with your closest friends to build an on-line identity credential you can use with others who don't know you as well.
Our low-friction approach employs peer verification and Social Network Analysis (SNA) to determine the likelihood that you are who you claim to be. Because our service is based on a user's social-graph and does not require third-party databases, our solution is simple to use and is a global solution with no geographical or political boundaries.
Our foundation service will be broadened to provide online "reputation services" and protection from identity impersonation (identity hijacking).
Keith Dennis (President)
Keith is a seasoned data-security executive and serial entrepreneur with more than 15 years of management experience in the software industry. Having co-founded and managed three technology start-ups, Keith is well versed in the design, development and marketing of innovative technology solutions. His most recent venture, JadeSail Technology, was acquired by Netopia in 2003. JadeSail’s product – an IP Services provisioning platform - has been licensed by tier-1 data communications service providers worldwide, and is currently owned and marketed by Motorola, Inc.
Joon Nak (Chief Scientist)
Joon Nak (JC) is a PhD Candidate in Economic and Organizational Sociology at
Stanford University. His research focuses on trust within economic and political
social networks, investigated using quantitative and computational techniques. JC
has received numerous academic honors, including the Stanford Graduate
Fellowship and a honorable mention in the National Science Foundation
Graduate Fellowship program. As Chief Scientist, JC is responsible for the
research and design of the principles underlying the AssertID algoithm and for
ongoing tuning and enhancement of the algorithm.
JC holds an MA in Sociology from StanfordUniversity, and also hold an AB in Economics, International Relations and Urban Studies from BrownUniversity.
Murali Vivekandan (Architect/Lead Developer)
Murali has fifteen years of industry experience in the design and development of object-oriented, distributed internet applications on Windows NT and UNIX platforms. In his role as Lead Developer/Architect Murali manages a virtual team of developers and system administrators and has responsibility for all application architecture and development platform decisions.
Murali has a BS Physics from MadrasUniversity, and a MS Computer Science from PuneUniversity.
Kevin Trilli (Founder)
Kevin has over 15 years of operating experience spanning product management,
strategy, marketing, engineering and operations. Kevin conceived the original
AssertID idea and is co-inventor of AssertID's intellectual property. Kevin led the
initial phase of the company and now serves as the non-Executive Director.
No charge to end-users - revenue derived from fees charged to "relying parties" (web sites or web services which derived benefit from enhanced identity verification and trust of their user-base). To be offered as an integrated feature for websites such as online dating, news forums, online classified adds, etc. Also offered as a transaction service (identity oracle model).
There are many identity verification solutions on the web which rely on third-party databases and/or require users to provide sensitive personal information. These are "high-friction" solutions which create significant barriers to user uptake. Also, many of these solutions are limited by the nature of their verification data - this could limit them geographically (e.g. US only) or to a specific demographics (e.g. individuals with a financial history).
Our key differentiators are the low-friction, ease-of-use and global nature of our solution.Our approach is ideal for a wide range of web-based applications where non-invasive and ease-of-use are essential.