AppOvation designs, develops, and markets mobile applications for the global iOS and Android markets.
AppOvation’s mission is to create high quality products that exemplify both aesthetic design and ease of use, all while inspiring the daily lives of users. AppOvation’s current mobile application suite includes five products that have spread across 40 countries worldwide.
With its next app, OOMA, AppOvation is focusing on the intersection of global news proliferation and social media.
Reza Aslan, Founder
Reza Aslan, an internationally acclaimed writer and scholar of religions, is a contributing editor at The Daily Beast. Aslan's first book is the International Bestseller, No God But God: The Origins, Evolution, and Future of Islam, which has been translated into thirteen languages, and named one of the 100 most important books of the last decade. He is also the author of How to Win a Cosmic War, and editor of an upcoming anthology from Norton titled Tablet & Pen: Literary Landscapes from the Modern Middle East. Reza is President and CEO of Aslan Media Inc, whose holdings include BoomGen Studios, a mini-motion picture and media company focused entirely on entertainment about the Greater Middle East and its Diaspora communities. LinkedIn
Zaahir Syed, CEO
Zaahir Syed is currently finishing his MBA at the Haas School of Business at the University of California at Berkeley. While at Haas, Zaahir has served as a business consultant for MagicSolver, a UK-based mobile app developer, focusing on US market entry strategy. Zaahir has also consulted for Autodesk, a 3-D software developer, focusing on market development. Zaahir is a founder of The Detroit Foundation, a nonprofit focused on revitalizing the City of Detroit through entrepreneurship. Prior to joining Haas, Zaahir was a contract finance manager at Morgan Stanley. Prior to Morgan Stanley, Zaahir was an analyst at Microsoft Digital Advertising Solutions and a management consultant for Accenture. Zaahir holds a B.S. in Economics and Mathematics from Vanderbilt University. LinkedIn
Roshi Pejhan, VP Operations
Roshi Pejhan holds an MA in International Trade Policy and her BA in International Relations. Her management experience is diverse, with management, Operations, and Communications experience in Hospitality & Events, Education, Media, and Nonprofits. As part of the a team that developed the multimedia curriculum at the Monterey Institute in California, Roshi helped design initiatives to help lead the Middlebury College affiliate into Digital Media and equip its students for the new century. Roshi's strategic and operational expertise of Social Media have allowed her to help educational institutions, nonprofits, small businesses, and grass roots initiatives to increase community engagement and build a strong bases for future success. LinkedIn
Neil Patel, Advisory Board Member
Neil Patel is a seasoned executive with over 20 years experience in the Advertising, Media and Entertainment industries with blue chip agencies and corporations such Disney. Neil has also served in high-level business development roles and as a marketing strategist in companies that he has both advised and operated. In recent years, Neil has focused on developing emerging media platforms with an emphasis on mobile content and applications. Accordingly, he has originated several mobile advertising patents while consulting with Disney Imagineering’s Research and Development arm. A seasoned, entrepreneurial, global executive, Neil seeks to use his wide experience in media, entertainment, marketing and advertising to lead, develop and launch products via both traditional and digital media. LinkedIn
Kiran Rao, Advisory Board Member
Kiran Rao has built a career of successfully connecting immersive entertainment with complex technology to create compelling experiences across a wide range of devices and platforms. Kiran began his career at Microsoft, where he was responsible for the deployment of the first interactive TV broadcasts to air nationally. Kiran's pioneering work in this area has been featured in several books. More recently, Kiran has focused heavily on rapidly evolving mobile services - spanning streaming video, social networking, and gaming. Working closely with Verizon Wireless and Qualcomm, he has produced the first broadcast-enabled mobile applications to debut in the U.S. Kiran's work has extended onto the iPhone and Android platforms. His game concept, "3 Card Race" was ranked among the iTunes to Top 50. Kiran has also developed several mobile properties including an exclusively licensed TV Guide mobile application, an original children's property developed with Twentieth Century Fox, as well as a personal training service co-marketed by Equinox Fitness' personal trainers.
Sailesh Patel, Advisory Board Member
With a passion for the constantly shifting and interdependent business of advertising, media and entertainment, most of Sailesh's work has been in emerging media (internet, mobile, video games etc.) doing work in all aspects including strategic planning, analytics and even video game production. For the past 10+ plus years he has worked in companies of all sizes, from startups to the Fortune 50. Sailesh has an undergraduate degree in Engineering and an MBA, both of which inform his deep understanding of both technology and business. His goal is always to explain complicated ideas and trends to clients and senior executives in a clear and accessible way and lead them to act on meaningful insights that drive growth. From Broadcast Media companies to Disney, Sailesh always brings his innovative ideas and grounded understanding of media and technology to the table.
The OOMA user experience will be entirely free and will be absent of advertising. Monetization for OOMA will come from:
Data Mining: Data, including user location, time and medium for consumption has a value add potential for both publishers and advertisers alike
API: We have the intention of eventually building an API with anonymized user data that captures readership details that are value-add for a wide range of customers
eBook Sales Commissions: As we reach critical mass, we intend to build a channel that provides users with a direct channel to purchase eBooks directly from their handset, earning a sales commission from the respective eBook vendors
OOMA:reads competitors fall into two buckets – mobile photo sharing applications and mobile news applications. Although each bucket of competitors shares a handful of similarities, there are no applications that effectively offer the intersection of literature and photo sharing that OOMA will be offering.
PHOTO SHARING:Path, Instagram, Color, picfx, picplz, etc. None of the apps listed have the contextual sharing feature that OOMA:read will have. Essentially, these photos are shared to a varying audience with no specific purpose.
NEWS FEEDS: Pulse, Flud, Reddit, etc. Each of the news apps listed are reliant upon third party networks, such as Twitter and Facebook, for sharing. OOMA:read’s strength is harnessed by the OOMA network. Essentially, the customizable feed will be even more relevant.
AppOvation updated its business model, management bio's and company description
at 12:28pm April 16