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Youniverse
(www.youniverse.com) enables the world to communicate through a universal
language of pictures, translating the
meaning behind a series of images selected by a user into a psychographic
composition that describes their tastes and preferences for people, places and
things. This
is called VisualDNA™ - a powerful means of identifying and predicting the
visual predilections and motivations of consumers. Through this understanding,
Youniverse is able to identify what consumers may like and drive the discovery
of people, products and experiences
Youniverse’s
management team has unparalleled experience in: psychology, sociology, art,
consumer Internet, consumer electronics, media, marketing and design
industries, and have held senior strategic and management roles at companies
including: Conran Design, Fun Technologies, Microsoft, Electronic
Arts and Apple.
Youniverse
is a wholly-owned subsidiary of Imagini Holdings (www.imagini.net), the inventor of
VisualDNA™. Imagini is backed by leading
global investors led by: Northzone Ventures (previously invested in:
Lastminute; Pricerunner; Stepstone, etc.) and Atomico Investments, co-founded
by Niklas Zennström and Janus Friis (co-founders of Skype and Joost).