VideoEgg is the pioneering video ad network for online communities. We connect brands to consumers with video and rich media across a network of more than 200 leading video and gaming sites, social networks and applications. We are helping redefine the world of online advertising.

VideoEggSM was born in early 2005 when David Lerman, Matt Sanchez and Kevin Sladek were trying to crack the code on all things video. At the time, the three Yale grads were involved in a social venture that was matching non-profit organizations who needed public service announcements (PSAs) with a nationwide network of filmmakers who were itching to make video with their digital cameras and desktop editing packages.

They quickly discovered that with all of the different devices, editors, encoders, and players, there really wasn't a simple, foolproof way for people to get video on to the web. They started creating tools to manage video on the web.

Understanding monetization became a focus as the business matured. Online video and social networks were two huge opportunities for innovation in the advertising space.

Over the past two years, these have become the business focus, and in the process, VideoEgg has established itself as true pioneer in the space.

Matthew Sanchez (CEO):

Prior to co-founding VideoEggSM in November 2004, Matt was a managing member and chief operating officer of MediaLiquid, a production company founded by Sanchez, Kevin Sladek and Dave Lerman that focused on helping non-profits develop cost-effective public service announcements. He began his entrepreneurial career in high school when he founded a computer consulting group. Sanchez holds a B.S. in Electrical Engineering and Computer Science from Yale University.