Quantcast

Quantcast's audience insights solution provides the advertising marketplace with a more meaningful way to organize and reach addressable online audiences. Quantcast's comprehensive visibility of the Internet provides advertisers with deep audience insights driven by accurate, real-time and actionable data.  Launched in 2006 and based in San Francisco, the company directly measures more than 10 million web destinations and has broad adoption by top marketers and the industry's leading publishers including NBC, MTV Networks, Hulu.com, CBS, Hachette-Filipacchi, FOX Entertainment, BusinessWeek and Time Inc.

 

Konrad Feldman - Co-founder & CEO

Konrad Feldman, CEO, co-founded and launched Quantcast in 2006 along with Paul Sutter to transform the effectiveness of online advertising through the use of science and scalable computing.

Prior to co-founding Quantcast, Feldman co-founded Searchspace (now Fortent) the leading provider of terrorist financing detection and anti-money laundering software for the world's financial services industry. As CEO of Searchspace's North American business, he established the business in the US and directed its rapid growth to become a market leader. Prior to Searchspace, Feldman was a Research Fellow in the Intelligent Systems Laboratory at University College London. Feldman holds a Bachelor of Science in Computer Science from University College, London.

Paul Sutter - Co-founder & President

Paul Sutter, President, co-founded and launched Quantcast in 2006 along with Konrad Feldman with a desire to apply his extensive knowledge of internet transaction processing to the digital media and advertising business.

Sutter has more than 15 years of high performance computing experience and has been instrumental in the development of Quantcast's distributed computing architecture, which is capable of processing upwards of 100 billion records per day.

Prior to co-founding Quantcast, Sutter founded the WAN optimization company Orbital Data, which was acquired by Citrix in August 2006. Previously, he had also founded Transium, an internet search services company, where prior to its acquisition by AltaVista in 2000, Sutter served as Vice President of Engineering. He held the same position at Voila Software, which was acquired by DEC. Sutter holds a B.S. in Electrical Engineering from the University of West Virginia.

Todd Teresi - Chief Revenue Officer

Todd Teresi joined the Quantcast executive team in September 2008 as Chief Revenue Officer. In this role, Teresi is responsible for Quantcast's business development activities and will be integral in the company's next phase of growth, specifically, the introduction of solutions that enable all market participants to more effectively leverage data, enable truly addressable advertising, increase yields and improve consumer experiences.

A visionary pioneer in the digital advertising industry, Teresi joined Quantcast after nearly 10 years at Yahoo! as Senior Vice President of Yahoo!'s Publisher Network. Teresi contributed to the development of many of the company's highly innovative advertising, publisher network, and targeting capabilities, and helped drive strategic acquisitions, global operations and new business models during his tenure.  

Teresi formerly served as chairman of the IAB's Measurement Guidelines Task Force, which developed a set of measurement and audit guidelines for counting online ad impressions.

Adam Gerber - Chief Marketing Officer

Adam Gerber joined Quantcast as Chief Marketing Officer in October 2007. In his role, Gerber is focused on establishing the company as a leading provider of audience addressability solutions across the advertiser supported digital media industry.

Most recently Brightcove, Inc.'s Vice President for Advertising Products and Strategy, Gerber joined Quantcast with almost 15 years of traditional and digital agency media planning and buying experience. After leading traditional planning activities for clients such as P&G, Unilever, Bell Atlantic, UPS, Labatt USA, and Goldman Sachs, he was a founding partner of WPP's Digital Edge unit (now MEC Interaction). Thereafter, he led the development of emerging and digital media capabilities for Publicis' MediaVest unit. A widely recognized leader in online and emerging advertising, Gerber has served in various industry advocacy roles, including committee chair positions with the American Association of Advertising Agencies (4As) and the Interactive Advertising Bureau (IAB).

Damian Reeves - Chief Technical Officer

 Damian Reeves, Chief Technical Officer, is responsible for building and operating a reliable, resilient, high throughput and low-latency platform for the delivery of Quantcast's services. Reeves has more than 12 years of technical and entrepreneurial experience in creating and supporting extreme-performance Internet infrastructure, making him an experienced and valuable team member.

Prior to joining Quantcast, Reeves founded Zeus Technology, a leader in application traffic management and high-performance web infrastructure that was cited by Red Herring as one of the top 50 private companies in the world in 2000. As General Manager and CTO of Zeus, Reeves invented the company's core intellectual property and product set, ran the US operations and raised venture capital. A proven innovator, Reeves holds several patents in application traffic management, distributed systems and high-availability infrastructure. He holds a Masters Degree (Double First) in Computer Science from the University of Cambridge, England.

Ron Bodkin - Chief Software Architect

Ron Bodkin, Chief Software Architect, is responsible for the design of Quantcast's advanced data processing and real-time software operations. In addition, he leads the open source Glassbox application performance troubleshooting project.

Previously, Bodkin was the founder of New Aspects of Software, providing consulting on Aspect-Oriented Programming and enterprise architecture for Java. He also led the first implementation projects and training efforts for the AspectJ group at Xerox PARC. Prior to that, Bodkin was a founder and the CTO of C-bridge, an enterprise application consultancy that grew to 900 people and held a successful IPO in 1999. Bodkin holds a M.S. in Computer Science from the Massachusetts Institute of Technology (MIT) and B.Sc. in Computer Science and Mathematics from McGill University.