Company description
MyCircles separates its services into three distinct products:
MyCircles.com – targeted social networking
MyCirclesPro – professional networking, B2B, B2C
DatingCircles- Many flavor of online dating
By separating its services into three product lines, consumers, advertisers and partners are easily able to control the content they view, receive and are associated with.
MyCircles is the (free) targeted social networking component that was created with both advertisers and consumers in mind. By creating targeted social networking Circles that focus on consumers’ affinities, MyCircles offers its advertisers very targeted interest groups that appeal to the products and services they are promoting. Some of these Circles include AsianCircles, BikerCircles, CountryCircles, EbonyCircles, FinanceCircles, FoodCircles, Gay Circles, HispanicCircles, KidsCircles, KosherCircles, MusicalCircles, PartyCircles, PetCircles, SeniorCircles, TattooCircles, TeensCircles, TravelCircles and more.
MyCirclesPro is a very comprehensive platform that provides both B2C and B2B targeting for business owners that want to target consumers or other businesses with their products and services. MyCirclesPro works as a B2C tool through a ‘yellow page’ type directory where consumers can look for specific products or services they are interested in and advertisers can promote themselves in. MyCirclesPro works as a B2B tool by allowing its members to network with other professionals in their industry or related industries, similar to Linked-in. Additional services from MyCirclesPro will not be revealed until after launching.
DatingCircles is the dating component of MyCircles. By separating the dating component from the social networking Circles, consumers are able to set different privacy parameters for their dating profile(s). DatingCircles is a premium service from MyCircles which will provide its members the option to join one dating circle or several of them. Think of DatingCircles as a ‘Baskin Robbins’ of dating, with a flavor to suit every taste. Different membership options will be available for members to select from.
Team
Leon Gomez - Fearless Leader
Ruth McCartney - Digital Diva
Lucky Romero - Chief Marketer
Martin Nethercutt - Viceroy of Rock
Business model
MyCircles separates its services into three distinct products:
MyCircles.com – targeted social networking - Free
MyCirclesPro – professional networking, B2B, B2C- Free & Paid
DatingCircles- a variety of dating circles that provides its members with the option to join one or many of the Dating Circles being offered.- Paid
By separating its services into three product lines, consumers, advertisers and partners are easily able to control the content they view, receive and are associated with. Additionally, each produce helps diversity the revenue streams from MyCircles.
Competitive advantage
MyCircles™ has a distinct competitive advantage as a portal that is built from scratch. We have seen what the industry has to offer; the mistakes the large portals and dating sites have made, we have studied what consumers want from their online experience and study the evolution of the Web. MyCircles™ has been catered to meet consumer's needs and address the evolution of the web.
The name and tag line we have trademarked, MyCircles.com Be Yourself, has had universal appeal to thousands of members who have already registered onto the site and those that continue to register at this time while we work to complete the relaunch.
Lastly, MyCircles™ is currently comprised of one hundred forty-six (146) domains which allow us to be very specific in the communities we build and provides very segmented demographics that create an incredible marketing opportunity for sponsors and advertisers that are looking to reach specific groups. This includes the doman name, MyCircles, translated into (7) seven languages.