LoyaltyMatch.com
Location: Suite 5G-295 Hagey Blvd., Waterloo, N2L 6R5, Canada Canada
Founded in: 2006
Stage: Revenue generating
Number of employees: 6-15
Profitable year: 2009
Short URL: vator.co/LoyaltyMatch-LoyatyMatchcom-Converting-Frequent-Flier-Points-to-Cash-1
Admins (1)

LoyaltyMatch.com

LoyaltyMatch.com: Converting Loyalty Points to What you Want
Startup/business
Canada Canada Canada
http://www.loyaltymatch.com
About
Video/documents
Company description

Founded in 2006, LoyaltyMatch.com connects members from 55 countries and more than 180 loyalty programs everyday, empowering them to find and discover loyalty program reward goods, services and experiences. LoyaltyMatch has indexed more than 1,000 sources from across the web to help members make informed decisions about what rewards are available, which programs they are available from and how they can be obtained. LoyaltyMatch partners include UpTake.com and Sustainable Travel International. LoyaltyMatch Inc. is based in Waterloo, Ontario, Canada. More information can be found at www.LoyaltyMatch.com.

 

 

Tim Winship one of the World's most influential Frequent Flyer writers and regularly quoted in the mainstream media, including the New York Times, USA Today, Business Week, Kiplinger's, Money, CNN, MSNBC, and Wall Street Journal, states "LoyaltyMatch could be the next big thing". From  SmarterTravel


Team

Brad Ball, President and CEO
Brad is a co-founder of LoyaltyMatch, and has over 20 years international experience as member of senior leadership teams with Hewlett-Packard, Kraft Foods, Gemini Networks (a member of the Galileo/Apollo Global Travel Distribution System) and Open Text, where Brad was focused on sales, marketing and service strategies and execution. In 1999, Brad co-founded and was Chief Marketing Officer for IntellectMarket Inc., a collaboration software company located in Santa Rosa, CA. IntellectMarket was sold to CollabNet in 2001. With 1.2 million users, CollabNet is the industry's most widely used collaborative platform for software development. Brad is also an advisor to AideRSS, an early stage blogging software company and advised solar energy company Arise Technologies (APV-TSXV). Brad earned his MBA from McMaster University.

 

Mike Ball, CTO and Chief Architect
Mike has over 22 years experience building and leading high technology development companies. Mike was one of the architects of Bell Sympatico and Advantage Business Internet Solutions, served as VP Technology for SpiderTop Rich Media Internet Corporation, and is an accomplished game developer and author. He is a computer science graduate of Confederation College and a member of OACETT.

Team Bios:

Business model
LoyaltyMatch.com (http://www.loyaltymatch.com) is the first and only place where loyalty program points and miles can be converted into cash or merchandise from other programs. At LoyaltyMatch.com shoppers can find members and pay cash to them for rewards from their programs. That’s good news for all the frustrated loyalty program members who can never seem to find what they really want. They can get cash to buy airline seats, they can pay off debt or just use the money to have some fun. They can also shop for thousands of items that they can buy or for which they can trade with other LoyaltyMatch.com members. People who are not members of any loyalty programs can also shop on the site.

All new member first transactions are free and subsequent transactions are only $1.99 CAD each. In addition, 1 % of the funds generated by each transaction is donated evenly to the Canadian Cancer Society and World Wildlife Fund. There is also a Community Commerce  section of the site where members can sell loyalty program rewards for cash which can be passed on to the local charity of their choice:  http://www.loyaltymatch.com/LoyaltyMatch/communitycommerce.action

LoyaltyMatch.com is also great news for the loyalty programs. They can benefit directly through expansion of their offerings to online shoppers and the potential to reduce the billions of dollars of financial liability that unused points and miles leave on their corporate balance sheets each year.
Competitive advantage