Le Gourmet TV
Location: 86 Billingsgate Cres, Ajax, L1S 2R9, Canada Canada
Founded in: 2007
Stage: Revenue generating
Number of employees: 1-5
Profitable year: 2009
Short URL: vator.co/Le-Gourmet-TV-A-Gathering-Place-For-Foodies
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    Glen Powell
    Executive Producer / Founder, www.legourmet.tv
Followers (173)

Le Gourmet TV

A Gathering Place For Foodies
Startup/business
Canada Canada Canada
http://www.legourmet.tv
About
Video/documents
Company description

Le Gourmet TV is a gathering place for foodies!

We produce HD broadcast quality branded content about food, wine, spirits and cooking. We reach highly motivated consumers who are looking for information on products in these areas.

 

Our content is placed on our own video on demand website; then it is hyper-syndicated to every video portal that we can find. This means that our content is available to anyone who is searching the web for food and beverage info.

 

Initial clients are kitchen appliance  manufacturers, vintners, distillers, and food producers. who want their brand messages integrated into the content.

Team

Glen Powell


Profile

Over the past eleven years I have worked in the Toronto TV commercial advertising production community. My experience has extended to almost every department on and off set. Over the past five years I have line produced numerous commercial projects, as well as music videos, TV shows, and documentaries.

Experience

Radke Film Group - 2002-2006

Freelance in the following capacity:

-Fill in for Head of Production / Exec Producers during vacation.

-Fill in Head of production (18 month transitional position)

-Bid support: work closely with the Executive Producer and Director; research the initial bid and help polish the directors pitch. 

-Initial budget creation: find and compile costs for locations, equipment and crew.

-Find and hold crew, etc in advance of a Line Producer being hired.

-Work with the Line Producer / Director / Agency should any questions or problems arise during production cycle.


Commercial Freelance Line Producer: (selected projects) - 2002-2007

-”Alberta Work Safety” 6x:30, Dir: Jamie Way

-”Music is the Message” :30min TV for Much Music, White Iron Prod, Calgary.

-Shaw Cable, “Mexican Adventure”, Dir: Jamie Watson

-Alberta Children’s Services “Internet Safety” Dir: Mike Little. Agency: Highwood.

-Mercedes, “Hood Ornament” Dir: Simon Tulpin. Agency: Ken Rodger, Lowe Roche.

-Palmolive, “The Beach” Dir: Bob Fortier. Agency: Susie Rucska, Monkey Business.

-Nike, “Vince Carter Flight” Dir: Cary & John. Agency: Honest New York

-Kellogg’s, “Snack Buddy” Dir: David Hyde. Agency: Melanie Palmer, Leo Burnett.

-“Boy” Music Video, Dir: Matt Eastman.  Maple Music.

-Cheer, “Stretched Shirt” Dir: David Hyde. Agency: Amanda Traub, Leo Burnett.


Personal Work - 2001-2007

Shooting and editing content for www.legourmet.tv. (in HD)

Shooting and editing content for www.tourista.tv (in HD)

Producing / Exec producing web based advertising productions.

Creation, production, and direction of “Home From China” Documentary. (in HD)

Producing / Shooting “The International” Documentary. (in HD)

HD Digital Workflow Manager, for various productions.

 

Business model

We are going to generating revenue with brand messaging baked right into the content; kitchen appliances to food and beverage products. The videos are spread across the web video landscape, 'Hyper-Syndicated", as well as on the Le Gourmet TV portal.

 

We just aren't recipes, but deep consumer information about products. In most cases engaging consumers and answering questions that traditional ad media doesn't address.  

Competitive advantage
Out there at the front of the pack producing  consistently high quality video, and posting on a regular schedule.