In The Loop

We have filed our business name and now are putting things in motion.  By the end of 2008, we hope to be up and running.  We want to change the way small businesses do business and the way people view their community.  If you want to help and be apart of this, please contact us.

 

The owners of the business are Lakeisha Johnson; she holds a degree in Finance and a Master's Degree in Business Administration from Nicholls State University in Thibodaux, LA and Kyion Williams whom holds a Bachelor's Degree in Science in Accounting from Alabama State University in Montgomery, Alabama.

Lakeisha is currently the Packaging Group Financial Analyst at xpedx, an International Paper Company.  Kyion is currently working for GAP INC's product development department.  Both owners' have an equal share in the partnership.

 

In The Loop is an online business-to-business community and directory that offers small businesses a variety of tools and resources to advertise and expand their local business reach. The entire business model for In The Loop is based off the fundamental concept of affordable advertising for small business. In The Loop offers both free and fee-based advertising through local directory listings, online networking, banner ad placement, and more we provide small business owners and professionals with a convenient, informative channel to share experience, knowledge, and insight, helping them to make informed business decisions to keep their companies moving forward. In The Loop was launched with the belief that small businesses deserve quality, affordable advertising and a beneficial channel to exchange pertinent and useful information to help build a solid foundation for success.

 

In The Loop's competitive edge lies in the fact that the company can provide services to any and all business owners and professionals who have a need to market a product or service online. In The Loop's targeted advertising options will help to ensure that clients are not wasting money on ineffective advertising that will not produce the needed results. In The Loop will help to ensure that all advertising is targeted towards specific geographical areas, keywords and categories.

Many online directories are simply miniature versions of larger search engines and can often deliver lengthy and cumbersome results. In The Loop enables users to search at a local level, significantly reducing their results to the criteria they have entered through a filtered search. While In The Loop does not reduce the risk of advertising, our reasonable pricing model helps to reduce the overall COST of the risk.

In addition, common directories such as yellowpages.com and Dex Online only offer directory listings. They don't openly offer performance-tracking tools to help you measure the success of your listing, nor do they provide users with a compelling incentive to use the directory-In The Loop does both.