About the company

Location: 1776 Broadway, 24th Floor , New York, New York 10019, United States flags/United States.gif
Founded in: 2002
Stage: Revenue generating
Number of employees: 31-50
Profitable year: 2009
Short URL: http://vator.tv/c/577
Profile creation: March 04, 2008
Last updated: March 04, 2008

Categories

Internet Search, Internet Video, Internet Web 2.0, Marketing/Advertising

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Tags

Video, syndication, search, information, services, vertical, advertising, platform, mid, tail, long, audio, broadcaster, migrating, broadcast, assets, off

Critical Media

Global Catalyst for Utilization of Broadcast Assets Online
Startup/business
flags/United States.gif New York, United States
http://www.critical-media.com

Critical Media is a major catalyst for proliferating searchable video and audio assets online across multiple applications and services.  By turning broadcast assets into full text mediums, the Company has become a prominent interface for utilizing video and audio content online as well as a provider of real-time solutions and vertical syndication services to broadcasters and other video content owners. By driving the use of these assets into the text dominated business intelligence market (Critical Mention), providing a gateway to broadcasters for clip creation (Syndicaster) and syndication on its ad-supported platform (ClipSyndicate) we are the industry's only complete ecosystem provider.
 

Business model

advertising revenue, SAAS subscription, and transmission and transcoding fees
 

Competitive advantage

Critical Media's global broadcast capture and digitization platform makes every spoken word of television and radio programming keyword searchable within moments of broadcast and accelerates the utilization of these assets online across business intelligence applications, broadcast search and distribution solutions and ad supported syndication services.
 

Management Bio

Sean Morgan, President and CEO, of Critical Media, (http://www.critical-media.com/) provider of Critical Mention, ClipSyndicate and Syndicaster,  is at the forefront of broadcast search, syndication and information services based on the real-time capture and digitization of television, radio and other video content.   Sean was previously one of the founders of ScreamingMedia, Inc., a leading provider of information services for the aggregation, distribution and integration of real-time, text-based business and financial information into websites, intranets, wireless sites and interactive television. Screaming Media became the Internet's largest text syndication network, debuted on the NASDAQ in August of 2000, and was subsequently acquired by CBS MarketWatch (now a part of Dow Jones, Inc.). Critical Mention, the Critical Media''s market leading real-time broadcast intelligence platform is currently utilized by 25% of the Fortune 100, government agencies, politicians and leading non profit organizations around the world. ClipSyndicate, the Company's ad supported, vertical video syndication platform is in partnership with over 250 Broadcast Affiliates and 4,000 registered websites. The Company's completely web-based, mid-stream tv and radio clip creation and distribution platform, Syndicaster.tv is being utilized by major TV and radio broadcasters in a private beta to be opened up Q2, 2008.  Critical Media is NYC-based.

 

IP and defensibility

 

Critical Media is the only company focused on enhancing and accelerating the utilization of broadcast media and other video content online with a proprietary, fully monetized infrastructure-backed market penetration strategy. The Company is already a catalyst for proliferating keyword searchable, video and audio media assets on the Web across B2B, B2B2C and B2C applications and is strongly positioned to become a prominent interface across multiple segments for finding and utilizing discrete video and audio content online. Critical Media's infrastructure is the world's largest deployed global capture platform.Critical Media will significantly accelerate deployment of its gathering hardware into new markets in 2008. 

 

US traffic of Critical Media

US traffic of www.critical-media.com
 
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The total time spent on a domain as a percentage of the total time spent online by all U.S. internet users.
The number of minutes an average visitor spends on a site during each visit.
The number of pages an average person views on each visit to a domain.

Worldwide traffic of Critical Media

Worldwide traffic for the website www.critical-media.com

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Employee description

B2B advertising experience, telemarketing sales of information products, broadcast capture and digitization technologists.
 

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Global Catalyst for Leveraging Video
Posted: March 04, 2008
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