Caring.com

Caring.com was created to help you care for your aging parents and other loved ones. Our mission is to give you the information and other resources you need to make better decisions, save time, and feel more supported.

There are more than 34 million of you today caring for parents, grandparents, and other aging relatives (see Facts on Eldercare, Aging, and Caregivers). Most of you, research shows, also work in demanding jobs. Many of you are sandwiched between generations, caring for both your parents and your own children. You have to make complex decisions daily, and you frequently find yourself alone in your role as caregiver. It can be a difficult and overwhelming experience.
A trusted resource created by caregivers for caregivers
Caring.com provides the practical information, easy-to-use tools, and personal support you need during this challenging time. Our seasoned executive team, editors, and technical staff have decades of experience producing award-winning health and family publications. But perhaps more important is that nearly all of us have first-hand experience as caregivers. We know well the day-in, day-out concerns of care giving, and we're dedicated to offering you advice from trusted experts in geriatric medicine, legal matters, finances, housing, and family issues, as well as community support from caregivers like you.

Andy Cohen (Chief Executive Officer, a co-founder):
Andy oversees the company's operations and finances, with the goal of establishing Caring.com as the premiere website for people taking care of their parents and other aging loved ones. Andy has launched four successful web businesses, taking them from start-up to tens of millions of dollars in revenue. In a 20-year career before founding Caring.com, he held leadership positions in management, marketing, and sales with S.C. Johnson Wax, Intuit, Peapod, Instill, and SuccessFactors. He serves on the board of directors for two non-profit organizations -- Volunteers in Asia (VIA) and the Los Altos Educational Foundation. Andy holds a B.A. in history from Stanford University and an M.B.A. in marketing from Northwestern's Kellogg School of Management.
Andy grew up in Glencoe, Illinois. He now lives with his wife and two young children in the San Francisco Bay Area, where he enjoys cycling in the foothills overlooking Silicon Valley. While caring for his mom during her losing battle with lung cancer, Andy realized there wasn't a comprehensive website that helped people figure out how to handle in-home care, choose products to help with daily living, and make the right financial and legal decisions. Caring.com was founded to meet those needs, and to make a difficult journey a little bit easier.

Steve Fram (Chief Information Officer, co-founder):
Steve brings to the company a wealth of experience with high-volume, content-rich website development. He's responsible for all facets of Caring.com's technology infrastructure. In his previous position, Steve was Vice President of Engineering at BabyCenter, a Johnson & Johnson subsidiary. As the company expanded from early start-up to become the preeminent online resource for new and expectant parents, he led software development, network operations, and production teams. Under his technical leadership, the company also launched a retail e-commerce presence, subscription revenue services, and an offline magazine. Steve has worked on projects funded by the United Nations, the MacArthur Foundation, the Internet Society, and the Carnegie Corporation to expand global access to the Internet. He also led the team that provided networking infrastructure for the 1992 United Nations Earth Summit in Rio de Janeiro, which was attended by 89 heads of state. Steve holds a B.S. degree with high honors from the University of Michigan in mathematics and zoology.
Steve lives in Palo Alto, California, with his wife, a health educator, and their two school-age children, whose passion for baseball has made fans of the whole family. Steve's brother and their father encouraged him to co-found Caring.com -- they've been caring for Steve's mother for several years, and recognized the need for a site where both reliable care information and "how-to" guides about everyday life would be easily accessible.

Jim Scott (Editor-in-Chief, co-founder):
Jim leads the company's editorial group, heading up the creation of the site's hundreds of articles, checklists, expert answers, and community resources. Jim's more than 20 years of editorial experience includes nine years as Global Editor-in-Chief of BabyCenter, the world's leading early parenting resource, with more than 7 million visitors each month to its award-winning sites in the U.S., China, India, Europe, Latin America, and Australia. Before joining BabyCenter, he was a founding editor of Thrive Online, a health-oriented site jointly owned by AOL and Time Warner, and a senior editor of Health magazine, which won a National Magazine Award for general excellence during his tenure. Jim holds degrees from the University of Missouri Graduate School of Journalism and Colorado State University.
He lives in Kensington, California, with his two teenage sons, who enjoy snowboarding, fly-fishing, and travel together. Jim decided to help found Caring.com after facing the challenges of caring for three generations of his family (his sons, ill wife, and aging parents). Seeing some family members live to be 100 while losing his wife to cancer in early 2007 has given him a deep appreciation for something his 86-year-old father often tells him: "Getting old is hard. But the alternative is much harder."