4delite, founded by Eugene Walden, Andy Laursen and Mary Ray in January 2009, is a software company that provides a scalable, cloud-based rich media publishing platform – the first self-service solution for advertisers who want to create exportable rich media ads that work across mobile and web platforms, including the iPhone and iPad.
The drag-and-drop system enables easy do-it-yourself design, publishing and tracking of IAB and MMA-standard ad formats. Users can acquire image assets through 4delite’s asset APIs, and most importantly, users can publish and export their own .SWF, HTML5-friendly, GIF or PNG files through the 4delite platform without having to write any code.
4delite technology can be licensed by major ad networks to allow enterprise customers to quickly create and place mobile and online ads. The company also offers enterprise packages on a monthly for agency seats.
4delite is priced on a subscription basis; individual plans and enterprise plans are available.4delite technology can also be licensed by major ad networks or publishers to power a white-label self-service solution.